What are the three parts of a trigger in Tag Manager? Variables, operators, and values Operators, tags, and variables Variables, operators, and the data layer Tags, values, and the push method
What is a “trigger” in Tag Manager? A trigger determines which events fire on your website A trigger instantiates the data layer A trigger fires a tag in response to a website event A trigger publishes a tag to your website
A Tag Manager account allows you to do which of the following?: Manage tags for one or more websites Manage user permissions in your Google Analytics account Connect multiple Tag Manager accounts to a single Google account Control access permissions to a Tag Manager account
What is a “container snippet” in Tag Manager? Javascript code placed on each page of your website A Javascript object that holds data passed from your website A collection of website tags and triggers Analytics tracking code
What is stored in a Tag Manager container? A grouping of all of your Tag Manager accounts A collection of variables defined in Tag Manager A Javascript object that holds data passed from your website A collection of website tags and triggers
Which Tag Manager tag would you use to track metrics and dimensions in Google Analytics? DoubleClick Floodlight Counter tag Google Ads Conversion Tracking tag Google Ads Remarketing tag Google Analytics Pageview tag
To create a tag implementation plan, what are the recommended guidelines? Decide which of your existing site tags you can move into Tag Manager Decide what static and dynamic values you’ll want to pass from your website Choose which tags can collect the data you need Decide which Tag Manager account to link to Google Analytics
Google Tag Manager can only be used with Google tags True False
Google Tag Manager helps you manage your website in which of the following ways? Simplify and speed up tag deployment Specify when tags should fire Manage different versions of tags Increase audience reach