Category Archives: Shopping Ads Certification

Shopping Ads Certification Question and Answers

Amanda Is The Marketing Manager For A Plant Nursery. She Has A Large Number Of Campaigns And Needs Help Keeping Her Bids Relevant Every Day. How Can Automated Bidding Help Her?

Amanda Is The Marketing Manager For A Plant Nursery. She Has A Large Number Of Campaigns And Needs Help Keeping Her Bids Relevant Every Day. How Can Automated Bidding Help Her? By keeping her ads updated with new copy. By guaranteeing improved results. By automatically setting the maximum CPC bid limit. By setting her bids when auctions happen.

Alice Owns A Business Selling A Range Of Backpacks For Business Users And Worldwide Travelers. She Spends Most Of Her Time Managing Stock Levels, Staff, And Her Company’s Finances, So She’s Worried That Running Google Ads Might Be Too Time-Consuming. How Do Smart Shopping Campaigns Simplify Campaign Management?

Alice Owns A Business Selling A Range Of Backpacks For Business Users And Worldwide Travelers. She Spends Most Of Her Time Managing Stock Levels, Staff, And Her Company’s Finances, So She’s Worried That Running Google Ads Might Be Too Time-Consuming. How Do Smart Shopping Campaigns Simplify Campaign Management? Smart Shopping campaigns generate weekly inventory stock level reports. Smart… Read More »

Alex Has Only A Limited Budget, And He Needs To Use It Effectively. How Do Smart Shopping Campaigns Simplify The Process Of Advertising With A Limited Budget?

Alex Has Only A Limited Budget, And He Needs To Use It Effectively. How Do Smart Shopping Campaigns Simplify The Process Of Advertising With A Limited Budget? By automatically showing promotions to certain consumers By automating Alex’s bidding to grow his conversion value By only displaying Alex’s ads only after users visit his site By displaying Alex’s ads… Read More »

Aaron’s Been Running Shopping Ads For Some Time, And He’s Interested In Experimenting With Ways To Improve Sales Performance By Using Additional Features. Which Benefit Might He Obtain By Using Merchant Promotions?

Aaron’s Been Running Shopping Ads For Some Time, And He’s Interested In Experimenting With Ways To Improve Sales Performance By Using Additional Features. Which Benefit Might He Obtain By Using Merchant Promotions? When he adds promotions to products he sells on Google, shoppers will see a “special offer” link. When he adds promotions to products he sells on… Read More »

A Single Branch Of Simpson Shoes Has Been Operating Since 1917. They Recently Ran Their First Online Ad And After Its Launch The Owner Wanted To See The Ad Online. Where Should The Owner Search To Find His Local Inventory Ad?

A Single Branch Of Simpson Shoes Has Been Operating Since 1917. They Recently Ran Their First Online Ad And After Its Launch The Owner Wanted To See The Ad Online. Where Should The Owner Search To Find His Local Inventory Ad? When he is nearby Simpson Shoes searching online for an in-stock style. When he is nearby Simpson Shoes using… Read More »

A Single Branch Of Simpson Shoes Has Been Operating Since 1917. As They Consider Moving Into Online Marketing, The Owner, Bert Simpson, Wants To Focus On A Specific, Potential Customer Type. Which Potential Customer Would Benefit From Simpson Shoes Running A Local Inventory Ad?

A Single Branch Of Simpson Shoes Has Been Operating Since 1917. As They Consider Moving Into Online Marketing, The Owner, Bert Simpson, Wants To Focus On A Specific, Potential Customer Type. Which Potential Customer Would Benefit From Simpson Shoes Running A Local Inventory Ad? Brandon, who does an online search for men’s shoes near the Simpson Shoes store… Read More »

A Single Branch Of Simpson Shoes Has Been Operating Since 1917. A New Marketing Team Member Suggested They Look Into Local Inventory Ads. The Owner, Bert Simpson, Is Concerned About Where Potential Customers Might See The Ad. Where Would The Simpson Shoes Local Inventory Ad Appear?

A Single Branch Of Simpson Shoes Has Been Operating Since 1917. A New Marketing Team Member Suggested They Look Into Local Inventory Ads. The Owner, Bert Simpson, Is Concerned About Where Potential Customers Might See The Ad. Where Would The Simpson Shoes Local Inventory Ad Appear? On a billboard anywhere in North America. In Google search from a… Read More »

A Marketer Is Keeping Track Of The Revenue Generated By His Campaign. He Wants To See A Specified Return-On-Investment For His Monthly Ad Spend. Which Type Of Automated Bidding Strategy Will Meet His Needs?

A Marketer Is Keeping Track Of The Revenue Generated By His Campaign. He Wants To See A Specified Return-On-Investment For His Monthly Ad Spend. Which Type Of Automated Bidding Strategy Will Meet His Needs? An awareness-based bidding strategy A conversion-focused bidding strategy A consideration-focused bidding strategy A revenue-focused bidding strategy

A Single Branch Of Shiny Shoes Has Been Operating Across North America Since 1917. A New Marketing Team Member Suggested They Look Into Local Inventory Ads. The Owner, Tim, Is Concerned About Where Potential Customers Might See The Ad. Where Can Tim Expect Consumers To Find His Local Inventory Ads?

A Single Branch Of Shiny Shoes Has Been Operating Across North America Since 1917. A New Marketing Team Member Suggested They Look Into Local Inventory Ads. The Owner, Tim, Is Concerned About Where Potential Customers Might See The Ad. Where Can Tim Expect Consumers To Find His Local Inventory Ads? On a radio station anchored within 30 miles… Read More »

Laura’s Website Data Shows That Visitors Place Items In Their Shopping Carts But Fail To Complete The Purchase. What Should Laura Do First To Up Her Conversion Rate?

Laura’s Website Data Shows That Visitors Place Items In Their Shopping Carts But Fail To Complete The Purchase. What Should Laura Do First To Up Her Conversion Rate? Ask for an email address from visitors so she can reach out with additional marketing. Make sure her checkout page is live and that purchases can be completed. Offer discounts… Read More »