Category Archives: HubSpot Social Media Marketing Certification
True Or False? Social Media Helps People Feel INFORMED By Helping Them Learn New Things, Stay Up To Date On Topics That Matter To Them, And Discover New Ideas And Trends.
Why Should You Be Careful About Monitoring Competitors?
Why Should You Be Careful About Monitoring Competitors? Your competitors can tell when you’re monitoring them, and they may get offended and retaliate. It’s easy to get consumed with competitive intelligence and lose sight of your unique strategy and customer. Competitors aren’t the only reason people don’t buy your product or service. Competitive intelligence is best used for… Read More »
Why Do Stakeholders Matter As You Begin To Develop Your Team Structure?
Why Do Stakeholders Matter As You Begin To Develop Your Team Structure? Stakeholders help you plan for the future. Stakeholder needs may be the same as your needs and their buy-in may help you influence senior leaders. Stakeholders help you decide if you need to develop a team to help you do social advertising. Stakeholders help you determine how social… Read More »
True Or False? The Holistic Model Is The Most Common Social Team Structure Used By Organizations Today.
What Should You Do To Secure Executive Buy-In If You’re Starting A Social Media Project And Don’t Have A Past Campaign To Use As A Benchmark?
What Should You Do To Secure Executive Buy-In If You’re Starting A Social Media Project And Don’t Have A Past Campaign To Use As A Benchmark? Research the costs of agencies that can do the work. Consider industry research to back up your plan. Position your program as an experiment or pilot. Create a robust PowerPoint with statistics… Read More »
Which Of The Following Social Media Expenses Do You Want To Track So You Can Calculate ROI On Your Marketing Campaigns? Choose All That Apply.
True Or False? The World Has Changed And So Has How We Think About Inbound, Which Is Why Advertising Should Be Considered Part Of Your Marketing Playbook.
What Is One Of The Major Benefits Of Facebook Lead Ads?
What Is One Of The Major Benefits Of Facebook Lead Ads? Facebook will serve these ads on Pinterest in addition to Facebook. They only serve your ads to a small group of highly qualified people. The pre-filled form in Facebook makes it super easy for your audience to convert on—especially on mobile. They’re optimized for a desktop audience,… Read More »