Janice’s Advertising Agency Landed A Client Who’d Like To Understand How Media Consumption Habits Have Evolved, Prior To Spending Their Budget On YouTube. They’re Mobile-Focused And Would Like To Know The Percentage Of YouTube Watch-Time That Takes Place On Mobile Devices. What Percentage Of YouTube Watch-Time Is On Mobile Devices?

By | November 21, 2022

Janice’s Advertising Agency Landed A Client Who’d Like To Understand How Media Consumption Habits Have Evolved, Prior To Spending Their Budget On YouTube. They’re Mobile-Focused And Would Like To Know The Percentage Of YouTube Watch-Time That Takes Place On Mobile Devices. What Percentage Of YouTube Watch-Time Is On Mobile Devices?

  • 25% of YouTube watch-time happens on mobile devices.
  • 60% of YouTube watch-time happens on mobile devices.
  • 75% of YouTube watch-time happens on mobile devices.
  • Google does not share device watch-time metrics for YouTube.