Tag Archives: Conversions

Anthony Has A Dog-Walking Business That He Manages Online, And He’s Adopted Google Ads To Drive More Traffic To His Website. He’s One Month Into His First Campaign On Google Ads, Now Reviewing His Conversion Data To Determine How His Ads Are Performing. He Sees That His View-Through Conversions (VTCs) Are Low. He’s Not Sure What VTCs Are And What This Data Means Knowing Which Two Facts About VTCs Would Help Anthony Better Understand His Conversion Data? (Choose Two.)

Anthony Has A Dog-Walking Business That He Manages Online, And He’s Adopted Google Ads To Drive More Traffic To His Website. He’s One Month Into His First Campaign On Google Ads, Now Reviewing His Conversion Data To Determine How His Ads Are Performing. He Sees That His View-Through Conversions (VTCs) Are Low. He’s Not Sure What VTCs Are… Read More »

An Event Tag Is A Code Snippet That Works Directly With A Global Site Tag To Track Customer Actions Specified By An Advertiser As Conversions. Which Types Of Event Tags Can Be Created?

An Event Tag Is A Code Snippet That Works Directly With A Global Site Tag To Track Customer Actions Specified By An Advertiser As Conversions. Which Types Of Event Tags Can Be Created? Page load and click Time onsite and referrer Total pages and load speed Page duration and visit

Marta Wants To Create A TrueView For Action Campaign To Grow Sales Of Her Products. She Knows Her History With YouTube Conversions Will Determine Which Smart Bidding Option She’ll Have To Use. What Are The Two Smart Bidding Options Available In TrueView For Action Campaigns?

Marta Wants To Create A TrueView For Action Campaign To Grow Sales Of Her Products. She Knows Her History With YouTube Conversions Will Determine Which Smart Bidding Option She’ll Have To Use. What Are The Two Smart Bidding Options Available In TrueView For Action Campaigns? Cost-per-thousand impression and Maximize Clicks Max Conversions and target cost-per-acquisition Target impression share… Read More »

If You’re Interested In Tracking Conversions In Your Google Ads Campaigns And Have Google Analytics Already Installed, There’ll Be Differences In The Conversion Data Reported By The Two Systems. What Are Two Of These Differences? (Choose Two.)

If You’re Interested In Tracking Conversions In Your Google Ads Campaigns And Have Google Analytics Already Installed, There’ll Be Differences In The Conversion Data Reported By The Two Systems. What Are Two Of These Differences? (Choose Two.) Differences in conversion counts Differences in attribution Differences in ad placement Differences in base pricing Differences in metric formatting

Jon Implemented Conversion Tracking Tags For His Website. He Recently Released An App As Well. Jon’s Reviewing The Totals Across All Conversions Using The Campaign Report In Google Ads, But He Wants To See The Conversion Results Specifically For App Installs And First Opens. How Can He Accomplish This?

Jon Implemented Conversion Tracking Tags For His Website. He Recently Released An App As Well. Jon’s Reviewing The Totals Across All Conversions Using The Campaign Report In Google Ads, But He Wants To See The Conversion Results Specifically For App Installs And First Opens. How Can He Accomplish This? By viewing the data by Impression-assisted conversions. By adding a column… Read More »

Peter Has A Website That Promotes His Local Vacation Rental Site. He Uses Google Ads To Manage His Advertising Campaign. He’s Cross-Referencing His Purchase Conversions With His Backend CRM, And The Data Isn’t Matching Up. What’s An Attributed Reason For This Discrepancy?

Peter Has A Website That Promotes His Local Vacation Rental Site. He Uses Google Ads To Manage His Advertising Campaign. He’s Cross-Referencing His Purchase Conversions With His Backend CRM, And The Data Isn’t Matching Up. What’s An Attributed Reason For This Discrepancy? The CRM doesn’t support the unique order ID. Peter has enabled the View-through conversion column. Conversion tracking is… Read More »

Olyana Works At A Digital Marketing Agency. She’d Like To Use Google Forwarding Numbers To Track The Duration Of Calls Originating From One Of Her Client’s Campaigns. She Created A Conversion Action For Call Conversions Inside Google Ads, Which Produced A Tag For Her To Download. What Is This Tag Called?

Olyana Works At A Digital Marketing Agency. She’d Like To Use Google Forwarding Numbers To Track The Duration Of Calls Originating From One Of Her Client’s Campaigns. She Created A Conversion Action For Call Conversions Inside Google Ads, Which Produced A Tag For Her To Download. What Is This Tag Called? A message snippet A multimedia snippet A… Read More »