What Is The Set Of Rules That Determines How Sales And Conversions Get Credited Based On Touch-Points In The Conversion Path? Attribution modeling Conversion tracking Channel Groupings Multi-Channel Funnels
In Multi-Channel Funnel Reports, How Are Default Conversions Credited? Second to last campaign, search or ad Equal credit along the conversion touchpoints Last campaign, search, or ad First campaign, search or ad
What Are The Requirements For Smart Display Conversions? At least 50 display conversions or 100 search conversions in a 30-day period No conversion requirement 15 conversions in a 30-day period
What Is The Difference Between Max Conversions And Target CPA? There is no difference. Target CPA guarantees a price per conversion, whereas Max Conversions does not. Max Conversions brings volume, whereas Target CPA focuses on keeping costs per conversion on target.
What’s One Simple Mobile UX Code Change That Will Help You Get More Form Conversions? Loading the correct keyboard for each form field Making sure the form fields are sufficiently spaced out Using the correct click size on the submit button
Taking The Essential Pieces Of Any Email And Optimizing Each Piece To Help Drive Conversions Towards Your Set Goal Will Help You Create High-Performing Emails. What Are These Essential Pieces? The goal of why you’re sending it and then the carefully designed components layered on top of each other The segments you’re sending to and the deliverability goals… Read More »
In Microsoft Advertising, Which Customer Actions Are Considered Conversions? (Select 3) Completing a transaction Performing a search query on Bing Purchasing a product or service Filling out a registration form Viewing an ad
You Want To Determine Which Ads Lead To Clicks And Conversions, And Which Are Not Performing. Which Type Of Report Should You Select? Campaign report Ad report Keyword report Search term report Ad group report
Multi-channel Funnel reports can credit conversions across which channels? Website referrals Paid and organic search Custom campaigns Television channels
For an event goal defined as playing a video, how many Goal conversions will Google Analytics record if that video is played three times in the same session? 1 2 3 4