Tag Archives: CTA
Why Is It Important To Map Out The Conversion Path Of A Smart CTA For Each Segment?
Why Is It Important To Map Out The Conversion Path Of A Smart CTA For Each Segment? To ensure you know where you’re sending each segment. To ensure that you’re sending each segment to a different page. To ensure that you’re sending each segment to a different stage in the buyer’s journey. To ensure that you’re sending each… Read More »
You Offer A Free Trial On Your Products Page. Which Of The Following Would Be Appropriate Wording For The Same Offer On Your Blog CTA?
You Offer A Free Trial On Your Products Page. Which Of The Following Would Be Appropriate Wording For The Same Offer On Your Blog CTA? “Free trial” – keep your wording the same. “Free demo” – different language can appeal to your different buyer personas. “Learn more” – intrigue people to click on the offer. “Try our product”… Read More »