When Sending Emails And Setting Goals, You Want To Go Beyond Checkpoints Of Activities For Your Goals. What Are Examples Of Checkpoints Of Activity? SMART goals Segmentation Engagement Open and click rates
Your Email Metrics Are Your Listening Device To Refine And Improve Your Marketing Emails Over Time. What Can Your Metrics Help You Track? Segmentation Buyer’s journey Conversations across emails Social interaction
True Or False? You Need A Web Designer To Design Your Marketing Emails. True False
If The Open Rate Of Your Emails Seems Low, Which Of The Following Could Help You Fix That? Redesign your website Change the colour of the buttons inside your email Send your emails to more contacts Adjust the subject line of your email
Which Of These Is A Good Practice To Keep In Mind When Sending Emails To Your Contacts? Run an A/B test on your subject line to determine which one works best Send the same generic and simple message to your entire contact database Include enough content in the email so there is no need for them to click… Read More »
Which Of The Following Is A Best Practice When Sending Emails As Part Of Your Task Queue? Use the email scheduling tool to make sure your emails will be delivered at a time that’s convenient for your contacts. Send emails first thing in the morning to make sure your contacts see them when they get into work. Send… Read More »
Email Templates Use Personalization Tokens To Pull Information From CRM Properties Into Your Emails, But You Should Also Leave Room To Personalize Every Email You Send. Why? To provide more value to your prospect To include relevant details from other conversations you’ve had To make sure the email addresses the recipient’s specific needs All of the above
How Do You Record Emails In The CRM If You’re Using The HubSpot Sales Email Extension? Check the “Log in CRM” checkbox when you’re composing an email. Select the emails you want recorded and then click the “Save in CRM” button. All of your emails will automatically be recorded as long as the “Record My Emails” setting is… Read More »
How Do You Record Emails In The CRM If You Are NOT Using The HubSpot Sales Email Extension? Add your portal’s BCC address to the BCC line of your emails. Copy the body of the email and paste it into a note in the CRM. Use the CRM’s “import” feature to import the messages into the CRM. You… Read More »
Which Of The Following Is FALSE About Sales Emails? The content should focus more on the buyer’s needs than the seller’s needs. Many messages get marked as spam based solely on their subject line. Personalization is important to success when writing to prospects. Typically, buyers prefer a phone call to receiving an email.