Tag Archives: Facebook

If You See An Established Player Has Neglected Facebook And Instagram As A Channel, What Does That Teach You?

If You See An Established Player Has Neglected Facebook And Instagram As A Channel, What Does That Teach You? The channel must not be worth much since an existing giant isn’t bothering with it. The channel must be overly complicated and will require a lot of time and monetary investment to do well. The channel represents an opportunity… Read More »

Which Metrics Does The Social Media Tracker NOT Track For A Facebook Account?

Which Metrics Does The Social Media Tracker NOT Track For A Facebook Account? Reactions: ‘Like’, ‘Love’, ‘Wow’, etc. Posts shares Number of posts Number of followers Page views

You’ve Set Up The Social Media Tracker To Monitor Social Media Activity. You’ve Posted On Facebook Five Times Within The Last Month. Why Does The Tool Show Zero Activity On Facebook?

You’ve Set Up The Social Media Tracker To Monitor Social Media Activity. You’ve Posted On Facebook Five Times Within The Last Month. Why Does The Tool Show Zero Activity On Facebook? All of your posts were made more than 7 days ago None of your Facebook followers reposted these posts Data in the report is not shown correctly… Read More »

A Facebook Lookalike Audience Is Based On:

A Facebook Lookalike Audience Is Based On: people who have already expressed an interest in your business new people who share the characteristics of your existing customers the number of years a person has been on Facebook people who have viewed your social media posts but not interacted with them

A Facebook Custom Audience Is Based On:

A Facebook Custom Audience Is Based On: the number of connections a person has on Facebook new people who share the characteristics of your existing audience people who have already expressed an interest in your business people who recently created a Facebook account

What Do Sponsored Messages On Facebook Messenger Allow You To Do?

What Do Sponsored Messages On Facebook Messenger Allow You To Do? Display messages in the Facebook News Feed to your audience Run story ads on Facebook Messenger Add a call-to-action in your Facebook ads to start a conversation with your business in Facebook Messenger Advertise to people who have interacted with your business on Facebook Messenger

Which Of The Following Metrics Does Facebook Use To Rate The Expected Performance Of Your Ads? Select All That Apply.

Which Of The Following Metrics Does Facebook Use To Rate The Expected Performance Of Your Ads? Select All That Apply. Quality Engagement Conversion Relevance

A Facebook Core Audience Is Based On:

A Facebook Core Audience Is Based On: location, demographics, interests, behavior, and connections the number of years a person has been on Facebook people who have already expressed an interest in your business new people who share the characteristics of your existing audience

You’re Analyzing The Performance Of Your Social Channels And You Notice That Facebook Consistently Outperforms Your Twitter And LinkedIn Page. What Should You Do Next?

You’re Analyzing The Performance Of Your Social Channels And You Notice That Facebook Consistently Outperforms Your Twitter And LinkedIn Page. What Should You Do Next? Post the same message on all channels as Facebook since it is working well. Analyze Facebook further to see which posts are working for future content ideas. Transition all social ad budget to… Read More »