Fill In The Blank. The Best Practice For A/B Testing Two Different Calls To Action For A __________ad Is To Test Banners That Are __________in Every Way, With The Exception Of The Call To Action. banner, identical text, different text, identical banner, different
Fill In The Blank. Display Advertising Allows You To Reach Users At The ___________ Stage Of The Decision Making Funnel. Interest Awareness Desire Action
Fill In The Blank: It Is Important To Take Into Consideration The Decision Making Funnel When Conducting Keyword Research So That You Focus On More Actionable Words That Will Help You Deliver A __________CTR With Google And ________ Better. Maximum, show up Higher, convert Lower, sell
Fill In The Blank: Every Step Of Your Sales Process Needs To Be _____. Specific, measurable, attainable, relevant, and timely Required, factual, inspectable, and buyer-centric Urgent, important, qualified, and profitable Clear, concise, complete, and correct
Fill In The Blanks: When Building A Recruiting Strategy, Building Relationships With Top Sales Talent At Other Companies Is _____, While Building Relationships With High-Performing Business Development Reps At Other Companies Is _____. a short-term strategy, a long-term strategy a long-term strategy, a short-term strategy an ideal strategy, usually a mistake a good primary tactic, a good secondary tactic
Fill In The Blanks: Each Step Of Your Sales Process Is A Combination Of _____ And _____. A buyer action, a monetary outcome Internal actions, external actions External actions, internal documentation A rep-focused action, a buyer-focused outcome
Fill In The Blank: While Buyer Personas Help You Understand Who Your Customer Is, Jobs To Be Done Helps You Understand Your Customer’s _____. motivations role job description point of view
Fill In The Blank: If You Create A Psychologically-Safe Working Environment At Your Organization, Team Members Are More Likely To __________. speak less openly and argue against the ideas of other teams and departments. speak openly and contribute their ideas freely. take less risks around each other, leading to a culture that provides more consistent results. take needless… Read More »
Fill In The Blank: When Making Data-Driven Decisions, Objectives Are Statements ________. that define the qualitative outcome of your goal. that define the quantitative outcome of your goal. you use to benchmark and monitor the progress toward your key result. you use to benchmark the performance of every individual contributor.
Fill In The Blank: Competitive Intelligence Is ________. used to identify an organization’s strengths and weaknesses, as well as its opportunities and threats. the name of the strategy you use to actively slow down and sabotage your competitor’s flywheels. the result of a company’s efforts to gather and analyze information about its industry, business environment, competitors, and competitive… Read More »