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You Tell Your Executive Team That Your Company Should Have A Content Manager, And They Ask, “Can’t Someone Take That On As A Side Project?” How Should You Respond?
You Tell Your Executive Team That Your Company Should Have A Content Manager, And They Ask, “Can’t Someone Take That On As A Side Project?” How Should You Respond?
“That’s a good way to start, but we should put a plan in place for expanding the role into a full-time duty.”
“Yes, that would be best. Content management isn’t a full-time job.”
“No, if we can’t have a full-time content manager, we may as well not have a content manager at all.”
“Yes, but only if it’s a member of the executive team that does it.”
