Tag Archives: Clara

Clara’s Colleague Recommended She Use A Built-In Tool Called Bid Guidance For Her Existing Google App Campaign. What Information Can Clara Expect To See When Using Bid Guidance?

Clara’s Colleague Recommended She Use A Built-In Tool Called Bid Guidance For Her Existing Google App Campaign. What Information Can Clara Expect To See When Using Bid Guidance? An estimate of the number of installs or in-app actions she can drive with her bidding strategy. An estimate of the total number of impressions the app will receive across Google’s inventory.… Read More »

Clara Is An Advertising Director Who Has Been Tasked With Optimizing Her Company’s Google Search Campaign. How Can Clara Use The Optimization Score To Benefit Her Campaign? – Majanto

To judge the popularity of her website compared to others To understand the network performance of her website To find how close her campaign is from potential ideal results To compare the efficacy of her ad text creative with that of other ads

Clara Is An Advertising Director Who’s Tasked With Optimizing Her Company’s Google Search Campaign. How Can Clara Use The Optimization Score To Benefit Her Campaign? – Majanto

To judge the popularity of her website compared to others To identify opportunities to improve campaign performance To compare the efficacy of her ad text creative with that of other ads To understand the network performance of her website