Tag Archives: marketing

Someone On Your Team Hands You A List To Send Out Your Newest Marketing Email To. You Have Been Working On This Email For A While, And They Said The Contacts On This List Will Appreciate The Content. As An Inbound Professional, You Know You Can’t Send To A Purchased Or Enriched List Of Contacts. You Need More Information About This List In Order To Send To Them. How Could You Respond To Your Co-Worker?

Someone On Your Team Hands You A List To Send Out Your Newest Marketing Email To. You Have Been Working On This Email For A While, And They Said The Contacts On This List Will Appreciate The Content. As An Inbound Professional, You Know You Can’t Send To A Purchased Or Enriched List Of Contacts. You Need More… Read More »

When designing content as part of your content marketing strategy, what does the ‘Think’ stage represent in the ‘See, Think, Do, Care’ framework?

When designing content as part of your content marketing strategy, what does the ‘Think’ stage represent in the ‘See, Think, Do, Care’ framework? The consideration phase, when customers start to research potential products to buy The finance stage, when customers think about their budgets The action stage, the moment when customers commit and purchase your product The sharing… Read More »