An Inbound Sales Strategy Focuses On Identifying People Who _________. might already be interested work at major corporations have a budget, the right authority, a need, and a timeline are already familiar with your product or service
True Or False? You Can Skip The Strategy Stage And Move Right To Building The Launch Pad If You Have A Senior Team Member Who Has Been Working At The Company For A While Because They Will Already Know What Should Be Built On The Website. True False
Which Statement Best Describes The Purpose Of The Strategy Stage? Develop an empathetic understanding of your audience’s world and how the website can solve problems along their journey. Gain a deeper understanding of what others in the organization, including stakeholders, value in having on the website. Collaborate with outside industry designers to ensure your new website incorporates the… Read More »
You Should Do All Of The Following Activities During The Identify Phase Of Your Inbound Sales Strategy EXCEPT: Identify active buyers Identify passive buyers Research potential buyers Help a lead identify their goals and challenges
Fill In The Blanks: The Plan You Present During The Advise Phase Of Your Inbound Sales Strategy Closes The Gap Between _______ And _______. your prospect’s budget, your company’s needs your goals, your prospect’s goals where the prospect is now, where they want to be the awareness stage of the buyer’s journey, the consideration stage of the buyer’s… Read More »
True Or False? Analysis Is Only Important In Your Inbound Email Marketing Strategy. True False
There Are Three Best Practices For Creating A Successful Segmentation Strategy. Two Of Them Are Having A Clean And Organized Database And Collecting The Right Information. What Is The Third? Understanding implicit and explicit data Sending at the right time Having buyer personas Segmenting by the buyer’s journey
When Identifying Buyer’s Journey Content For A Long-Term Content Strategy, It’s Important To Focus On Content For Which Stage(S)? Awareness Consideration Decision All of the above
When defining a strategy for your business, how can competitor analysis help you establish a USP (or Unique Selling Point)? It can enable you to offer discounts that compete directly with your competitors’ pricing It can identify how your offering is different in comparison to your competitors It can give you deeper insight into the market and their… Read More »
When designing content as part of your content marketing strategy, what does the ‘Think’ stage represent in the ‘See, Think, Do, Care’ framework? The consideration phase, when customers start to research potential products to buy The finance stage, when customers think about their budgets The action stage, the moment when customers commit and purchase your product The sharing… Read More »