How Would You Classify The Content Distribution Channel That Uses Influencer And Outreach Marketing To Increase A Brand’s Reach? Paid Owned Earned Published
True Or False? Your Campaign Should Also Help The Influencer Build Authority And Further Their Own Content Or Reach. True False
Which Of The Below Is NOT One Of The Three Factors Determining How An Influencer Can Impact Behavior? Relevance Reach Resonance Recognition
Which Of The Following Is NOT A Type Of Influencer? Industry Content creator Attorney Local Celebrity
Why Should You Trust The Influencer And Give Them Creative License? They’re famous. They understand their audience and what they want. They might sabotage your brand if you don’t let them do things their way. They might enlist their famous friends to help your brand.
True Or False? A Channel Takeover, Such As Letting An Influencer Run Your Instagram Or Twitter Handle For A Day, Is A Good Idea For Brands. True False
Which Type Of Influencer Might Be Primarily Behind The Scenes In Your Marketing Campaign? Micro-influencers Celebrity Local Content creators Industry influencers
Conversations On Twitter Move Fast And It’s Easy To Miss The Opportunity To Engage With An Important Influencer Or Prospect. _____________ Are A Great Way To Group Together Similar People And Topics In Twitter So You Can Focus On Activity Within A Group Without Distractions. Twitter streams Twitter spaces Twitter lists Hootsuite groups Twitter groups
A Social Media Content Calendar Should Be Broken Down Into 2 Major Sections: Your __________ Which Could Contain Items Such As Campaign Starts, Influencer Takeovers, And New Blog Posts, And A More Fine-Grained ______________ Which Could Be A Detailed Schedule Of Every Post For Each Of Your Social Networks. larger monthly calendar; weekly calendar industry calendar; weekly schedule… Read More »