Tag Archives: SEM

Which of the following will be achieved by including an offer in a Search Engine Marketing (SEM) ad?

Which of the following will be achieved by including an offer in a Search Engine Marketing (SEM) ad? It will help the ad stand out and encourage people to click it It will guarantee the ad appears at the top of the search results It will increase the amount of users across your entire website It can increase… Read More »

Fill the blank: When optimising SEM campaigns, negative keywords _________ your ads from appearing when people search for things that aren’t relevant to your business.

Fill the blank: When optimising SEM campaigns, negative keywords _________ your ads from appearing when people search for things that aren’t relevant to your business. prevent secure increase the chance of decrease the chance of