Tag Archives: Website

How Do You Build Relevance And Authority For Your Website?

How Do You Build Relevance And Authority For Your Website? Build relevance by creating high-quality content people want to read. Build authority by building high-quality backlinks. Build relevance by creating backlinks. Build authority by using keywords throughout your content. Build relevance by telling people about your content so that they can find it and link to it. Build authority by creating high-quality content people… Read More »

What Should A Business-To-Business Salesperson Do If Their Website Gets Multiple Anonymous Visits From A Single Company?

What Should A Business-To-Business Salesperson Do If Their Website Gets Multiple Anonymous Visits From A Single Company? Improve their website’s lead-capture tools Monitor the situation but wait for the company to initiate contact Call the company and offer to help Send a LinkedIn invite to the most likely buyer at the company

Jill Is A Marketer At The Green Thumb, A Plant Nursery That Delivers Plants To Your Doorstep. Her Main Buyer Persona Is Young Women Who Want To Add Greenery To Their Apartments But Don’t Know How To Properly Take Care Of Plants. On The Green Thumb’s Website They Have The Page “Which Plant Is Right For You?” That Shows All The Plants They Offer And What Environments They Are Suited For. How Can Jill Personalize This Page To Better Target Her Buyer Persona?

Jill Is A Marketer At The Green Thumb, A Plant Nursery That Delivers Plants To Your Doorstep. Her Main Buyer Persona Is Young Women Who Want To Add Greenery To Their Apartments But Don’t Know How To Properly Take Care Of Plants. On The Green Thumb’s Website They Have The Page “Which Plant Is Right For You?” That… Read More »

What Is The First Question You Should Ask Before You Start Gathering And Analyzing Data About Your Website?

What Is The First Question You Should Ask Before You Start Gathering And Analyzing Data About Your Website? “How is my website currently performing in search engine results pages?” “How much traffic is my website getting from different channels?” “What is the highest-impact page on my website currently?” “What is my main goal for my website and what… Read More »