Tag Archives: formats

A YouTube Advertiser Is Looking To Drive Direct Response Objectives. Reyna, A YouTube Googler, Explains That YouTube For Action Combines Formats Powered By Smart Bidding With Intent-Rich Audiences And Measurement Capabilities That Can Help Turn Engagement On YouTube Into The Actions That Matter Most. What Actions Does YouTube Drive For Advertisers?

A YouTube Advertiser Is Looking To Drive Direct Response Objectives. Reyna, A YouTube Googler, Explains That YouTube For Action Combines Formats Powered By Smart Bidding With Intent-Rich Audiences And Measurement Capabilities That Can Help Turn Engagement On YouTube Into The Actions That Matter Most. What Actions Does YouTube Drive For Advertisers? YouTube drives actions focused on apps, website… Read More »

Debra Met With A Client To Discuss Adding YouTube To Their Online Advertising Strategy. She Told Them How Google Data And Tools Can Deliver The Ideal Mix Of Ad Formats, Inventory, Audience, And Measurement Solutions To Achieve The Business Outcomes They Care About, Including Awareness And Consideration. Which Other Business Benefit Can YouTube Help Them Achieve?

Debra Met With A Client To Discuss Adding YouTube To Their Online Advertising Strategy. She Told Them How Google Data And Tools Can Deliver The Ideal Mix Of Ad Formats, Inventory, Audience, And Measurement Solutions To Achieve The Business Outcomes They Care About, Including Awareness And Consideration. Which Other Business Benefit Can YouTube Help Them Achieve? Motivation: enticement, calls-to-action, engagement… Read More »

Which Of YouTube’s Consideration And Interest Ad Formats Enable Advertisers To Reach Their Audiences When They See Interesting New Content On The YouTube Home Feed?

Which Of YouTube’s Consideration And Interest Ad Formats Enable Advertisers To Reach Their Audiences When They See Interesting New Content On The YouTube Home Feed? Bumper ads Video masthead TrueView discovery ads TrueView in-stream ads