Fill In The Blank: You Should Use NPS Instead Of Customer Satisfaction Survey When You Want To Understand __________. Ease of completing a task Overall satisfaction vs. satisfaction at a particular moment Satisfaction at a particular moment vs. overall satisfaction Impact of a bug or outage
Which Of The Following Can Help A Search Engine Understand What Your Page Is About? The date it was published The number of images used The total number of words The title tag
Which Of The Following Metrics Could Help You Understand Which Blog Post Is Resonating The Most With Your Audience? Session duration Page views Referral traffic Unique page views
Fill the blank: When you link Google Ads with Google Analytics you are able to understand which ________ are driving performance. Organic keywords Social media ads Paid keywords Directories
What Are Two Ways A Marketer Can Use Data Insights To Better Understand Campaign Performance? (Choose Two.) Include view-through-conversion reporting to understand the full value of the ads shown. Track users across individual sites and apps visited. Use the asset report to identify and add more top-performing assets. Evaluate all paid channels, and distribute investment equally.
Measuring Conversion Actions Can Help You Better Understand How Users Connect With Your Brand. Which Are Two Conversion Actions You Can Measure? (Choose Two.) Unsolicited walk-ins Pageviews Directory referrals Subscription sign-ups
Conversion Measurement Is An Excellent Way For Businesses To Understand How Users Are Engaging With Their Brand. Match Each Conversion Action To A Relevant Example Of A Business Need. Jenna would like to know how many users are visiting a specific page on her client’s website. Edith is interested in tracking how many users are signing up for… Read More »
Anthony Has A Dog-Walking Business That He Manages Online, And He’s Adopted Google Ads To Drive More Traffic To His Website. He’s One Month Into His First Campaign On Google Ads, Now Reviewing His Conversion Data To Determine How His Ads Are Performing. He Sees That His View-Through Conversions (VTCs) Are Low. He’s Not Sure What VTCs Are… Read More »
Ajay’s Meeting With A Client Who’s Considering YouTube Advertising. The Client Wants To Better Understand Why Users Choose YouTube. Ajay Shares Information On YouTube’s Extensive Reach And The Opportunity It Provides For Users To Connect With A Community. What Are Two Other Reasons Users Choose YouTube? (Choose Two.) Users can create videos from Google’s vast libraries of stock… Read More »
Dylan’s Client Produces Documentaries. The Client Wants To Understand What Makes YouTube So Appealing To Users. Dylan Explains How YouTube Lets Users Engage With The Creators They Love And Become Part Of An Online Community Of Like-Minded People. What’s Another Reason Users Choose YouTube? Users choose YouTube for its lengthy free-trial period. Users choose YouTube to access a local cable… Read More »